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On Wednesday, a consumer group filed a lawsuit against fast food giant McDonalds, taking umbrage with the way the company markets its Happy Meals to kids. As most humans on the planet are aware, said marketing is tareted at kids by focussing on the hip-factor of the cheap toy included in the meal.The plaintiffs assert that the company should either offer a healthy, lower-calorie option, or change their advertising.
According to the California Report, the "Center for Science in the Public Interest (one of the plaintiffs) alleges that McDonald's violates California law with 'inherently deceptive and unfair' advertising." According to a Good Morning America, "fast food companies have spent $520 million on advertising and toys for kids meals."
Sarah Palin and various detractors think parents should be the ones making the food decisions-- and that it's not the government's job to curb this advertising or regulate these menus.
In in defense, McDonald's says that parents love the healthy kids meals, whose offerings include mechnically seperated meat products.
What are your thoughts?